teardown_
Product Pricing Questions

An honest read of your shop

The teardown that tells you the truth

Type your shop's web address to see what we would judge.

Paste your address. We go through your pages for how they move, how their images and type are handled, and who they shut out - then tell you what to fix, what to keep, and what to consider. Built for shop owners who are tired of guessing.

✓Your six rule scores are free, in seconds, with no account. £6 is only for the full report: the findings and the AI review.

report / yourshop.comEXAMPLE
63/ 100
MOTION55
GRAPHICS70
TYPE82
COPY64
LAYOUT70
ACCESS39
FIRST FIX →8 of 12 images have no alt text. A screen reader announces them as nothing at all.

An example, not a customer. The overall score is the plain average of the six.

What we read on every page

  • prefers-reduced-motion
  • transitions
  • @keyframes
  • GSAP · AOS · Lenis
  • autoplaying <video>
  • alt text
  • focus outlines
  • <html lang>
  • viewport tag
  • srcset
  • WebP & AVIF
  • font families
  • font weights
  • <h1> count
  • every stylesheet you load
  • robots.txt
  • prefers-reduced-motion
  • transitions
  • @keyframes
  • GSAP · AOS · Lenis
  • autoplaying <video>
  • alt text
  • focus outlines
  • <html lang>
  • viewport tag
  • srcset
  • WebP & AVIF
  • font families
  • font weights
  • <h1> count
  • every stylesheet you load
  • robots.txt

The problem

Guessing what is wrong gets you nowhere

You move the button. You rewrite the headline. You ask a friend, who says it looks nice. Nothing improves, because nobody told you what was actually broken, or where to start.

  • ✕Feedback that stops at “looks good to me”
  • ✕A score with no reason attached to it
  • ✕Paying for a review before you know what is broken

BEFORE

▶ autoplay no alt

No reduced-motion rule. 8 of 12 images with no alt text.

→↓

AFTER

❙❙ on click alt ✓

Motion that can be turned off. Every image described.

What gets judged

Eight things we look at. All eight are scored.

Six are checked by fixed rules against your pages and the stylesheets they load, and every finding carries the evidence that produced it - the rule, the sentence, the count. The other two - how your shop looks and whether its words sell - are judged by AI from pictures of your pages, and marked AI wherever they appear.

01MOTION

See whether movement helps

Transitions, keyframes, scroll libraries and autoplaying video - and whether any of it can be turned off.

→ Read from your CSS and scripts, then checked against what you tell us
02GRAPHICS

Know if your images pull their weight

Whether pictures are sized for the screen they land on, and served in modern formats.

→ srcset counted, and your server asked which format it really sends
03TYPE

Keep the page calm

How many typefaces and weights are in play, and whether the page has one clear title.

→ Families and weights from your stylesheets, <h1>s from your pages
04COPY

Say it in your own words

Titles, the line search results show, links that say only "read more", theme text nobody replaced, and how long the sentences run.

→ Counted from the words on your pages
05LAYOUT

Hold the page together

Whether it is built to fit a phone, whether the headings run in order, and how small the body text is set.

→ Breakpoints and heading levels, read from your code
06ACCESS

Include everybody

Alt text, focus outlines, whether the page says what language it is in, and the viewport tag.

→ Each problem listed with what we found
07LOOK · AI

See it as a shopper does

The first impression, your photos, where the eye lands, clutter, and whether the main button is obvious - on a desktop and on a phone.

→ Judged by AI from pictures of each page, every point saying where to look
08SELLING · AI

Make the words sell

Whether the headline says what you sell, whether the page answers what a buyer asks before paying, and whether the next step is clear.

→ Judged by AI from the words on each page

How it works

Paste an address, read the verdict

  1. 1→

    Paste your address

    We read the page and find what else is worth judging. Free, with no account.

  2. 2→

    Pick the pages

    Up to five. Anything your robots.txt asks us to leave alone, we leave alone - and we show you which.

  3. 3→

    Answer one question

    Does anything move? A still picture cannot show it, so we read your code and ask you too. Then you see your six scores, free.

  4. 4→

    Pay £6, read the verdict

    Make an account and pay for the findings, the evidence behind each, the AI review, and what to fix, keep and consider. Saved to your History.

What a report says

Every finding lands in one of three piles

These are real findings, word for word as the report writes them. Which ones you get depends on what is on your pages.

Fix

Movement cannot be turned off

Phones and computers have a setting that asks websites to cut animation, for people it makes dizzy or sick. Nothing on your shop listens to it, so they get every movement anyway.

Evidence14 transitions, 3 keyframe animations, no prefers-reduced-motion rule in the page or its 4 stylesheets
Keep

Typographic restraint

One or two families is discipline most shops never manage, and it is why a page reads calm.

Evidence2 typefaces: inter, playfair display
Consider

No modern image formats

WebP or AVIF typically halves the weight of the same picture at the same quality.

Evidence12 images, none in webp or avif: we asked for either for 3 of your 12 images and got 3 JPEG
£6
Once, per shop
5
Pages per scan, at most
8 of 8
Areas scored, two by AI
0
Subscriptions to cancel

What it costs

£6 a shop. No subscription.

One payment, one report. Nothing renews and there is nothing to cancel.

The only plan

One scan

One shop, up to five of its pages, one report you keep.

£6one payment
  • Up to 5 pages of one shop
  • Scores for motion, graphics, type, copy, layout and access, plus look and selling judged by AI
  • Every finding with the evidence behind it
  • What to fix, what to keep, what to consider
  • Saved to your History

Good to know

The small print, in large print.

  • Looking is free, with no account: the pages we would judge and their six rule scores, before you pay.
  • Scanning the same shop again after changes is another £6, and the old report stays so you can compare.
  • If we cannot read any of your pages, the scan is not used up.
  • Payment is by Stripe. Your card details go to them, never to us.

Honest about the limits

What it does, and what it does not

TeardownDoes it?
Reads public pages only, and judges only the ones you pickYes
Follows your robots.txtYes
Scores motion, graphics, type, copy, layout and accessYes
Asks you how your shop movesYes
Shows the evidence behind every findingYes
Checks for contact details, delivery, returns and reviewsYes
Logs in to your shop, goes through your checkout, or changes anythingNever
Charges you again without askingNever

Questions

The things people ask first

Yes. One payment for one shop, and nothing renews. If you want the same shop judged again after changing it, that is another £6.

Your six rule scores take seconds. After you pay, the report runs while you wait and opens as soon as it is done. The AI review takes a minute or two; your rule scores are saved first, so closing the tab loses nothing. There is no email to wait for.

We only read public pages, never log in, never change anything, and follow your robots.txt. Any page you untick, we leave alone.

Partly, and the report says which part. Six areas are checked by fixed rules against your pages' code - no AI, and the same answer every time. Two more, Look and Selling, are judged by Anthropic's Claude from pictures of your pages. Those are marked AI, and every point they take off says where on the page to look.

It will be specific rather than cruel. Every finding comes with what we found - the count, the missing rule, the element - so you can check it yourself.

If none of your pages can be read, the scan you paid for is not used up, so you can try again. Pages your robots.txt blocks are shown as blocked before you pay.

No. It is one payment, not a subscription, so there is nothing running in the background.

Teardown is a one-person business in Cambridge, UK. The trader's full name and address are in our terms.

Ready to know what is actually wrong?

Look for free. Pay £6 when you want the report. Yours to keep.

See pricing
teardown_

An honest read of your shop. Scores, the evidence behind each, and what to fix next.

  • @teardown.dev
  • @Teardownorigin
  • @teardown-app

Product

  • What gets judged
  • How it works
  • Pricing
  • Questions

Account

Legal

  • Privacy
  • Terms
  • Cookie settings
© 2026 Teardown
teardown_

Create your account

An account keeps your reports. It takes a moment.

or

Ten characters or more. It is the only thing standing between a stranger and your reports.

Already have an account?

Teardown
No shop scanned yet

v1.0.0

New scan

Settings

Cookies and your data

Cookies: one keeps you signed in. May we also count visits and measure our ads? Details

One cookie keeps you signed in, and this browser remembers how you like the app to look. Both are needed for Teardown to work and neither is shared with anyone. Two more things happen only if you allow them: we count which parts of the app get used, with PostHog on EU servers and a random ID kept in this browser; and Google Ads sets a cookie so we can tell whether our ads brought you here, and if you buy, the ad you clicked is noted with your payment. Google's ad tag loads either way, but without a yes it sets no cookie. Nothing follows you to other sites, and you can change your mind in Settings. How we use your data